Kuppa

Kuppa, named after the Greek word for “cup,” is a Greek-owned coffee bar in Antwerp. The brand identity draws inspiration from a playful, everyday mess, expressed through a stacked composition of geometric coffee cups. This approach creates a visual balance between a clean look and a warm, cozy atmosphere. The branding includes printed matter and a custom-designed logo, developed to feel approachable and welcoming. At the owners’ request, a coffee-inspired colour palette was created to reflect the flavours, warmth, and comfort associated with coffee culture, helping Kuppa feel familiar, inviting, and easy to connect with.